Powering change.

Four next-generation applications power every interaction with your customers. Leverage data-driven insights and marketing in a easy to use software suite.
A live-entertainment concert viewed from the audience


Predict future demand for your shows - with unrivaled accuracy

Which cities, which venues, which dates, which support act? The optimal tour depends on an almost unmanageable number of variables.

Lookout automatically forecasts the capacity utilisation of all conceivable combinations up to two years in advance and with 90% accuracy - and enables you to choose the perfect tour planning from countless options.

Is putting on events ever without risk? Of course not. But the risk should be measurable, and based on facts and figures, not on hopes or habits.


Generate more demand for your slow selling shows - in 15 minutes

Wave develops highly efficient, fully automated marketing campaigns. It identifies and targets interested audiences with the appropriate message, enabling highly targeted utilisation increases of 20% or more.

Wave recommends the budget, time period, duration and channel (e.g. Facebook, Instagram, YouTube, Spotify) and provides the relevant topics for your message. Launch a campaign in under 15 minutes and let Future Demand take care of the setup, optimisation and monitoring of ongoing campaigns.

Campaign set up for the example concert of Aerosmith to demonstrate the software


Next-gen customer segmentation - interest-based, automated

Backhaul is the easy and efficient way to run email marketing campaigns. Send customised messages, foster a persisting bond to customers and win back your audience repeatedly through continuous engagement.


Event recommendations for everyone - without login

Offer your customers personalised event recommendations and content on your website, in your newsletters and mailings. This ensures that your messages resonate with your audience and your customers.

Lighthouse tailors digital experiences to your users' behaviours and interests by providing individual event recommendations or streaming content within your app or website. With personalised content, you increase customer engagement and activate upsell potential.

Packages that align with your goals

Our pricing model takes into account yearly ticketing volume and your goals.

FD Select

For targeted use


  • Lookout
  • Wave
  • Automated campaign evaluation
  • Data import options
  • Virtual onboarding
  • Min 1 user included
Get Quote

FD Professional

For comprehensive use and integration with existing systems


  • Lookout
  • Wave
  • Backhaul
  • Everything from FD Select +
  • Automated data import
  • Yearly in-person review session
  • Min 2 users included
Get Quote

FD Enterprise

For deep integration, automation and collaboration


  • Lookout
  • Wave
  • Backhaul
  • Lighthouse
  • Everything from FD Professional +
  • Marketing strategy support
  • In-person user training
  • Min 3 users included
Get Quote
A sports arena from the bird perspective

Sponsorship Activation

Inspire sponsors with digital activation campaigns

Grant your partners access to the unique benefits of the future demand platform. Attract and retain sponsors by offering digital activation campaigns based on your Taste Clusters.

The Future Demand app allows us to make surprisingly accurate predictions about the attendance trends of our events. Campaigns can be created with little effort and tailored to specific audiences. The tool is easy to use and the support is impeccable.

Bettina Jaggi
Head of Marketing & digital Development @ Lucerne Festival

Thanks to the comprehensive and responsive support, our Future Demand campaigns are becoming better and more routine. The use of the software is intuitive and efficient thanks to its integration with our existing systems. We have already achieved some great results with Future Demand.

Anne-Kathrin Topp
Managing Director @ J.S. Bach St. Gallen AG

We have been using Future Demand as a campaign tool for social ads for over two months and are very satisfied with the results so far. The support is always easy to reach, extremely nice and helpful!

Lina-Luzie Hemmer
Marketing @ Schmidts Tivoli

Learn more

Want to learn more about the Future Demand platform and get quick access or see it in action?
Fields marked with an asterisk (*) are required.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.